ONLINE COURSE

Generative Engine Optimization

Master the marketing strategy to secure AI authority.

Why SEO is no longer enough

Traditional SEO is no longer sufficient. Users now receive instant answers from AI Overviews, ChatGPT, and Copilot. Visibility has become a battle for Authority. We provide the clear framework to adapt:

SEO is about getting found.

AEO (Answer Engine Optimization) is about having the right answer.

GEO is the ultimate strategy: building authority so strong that AI already knows and trusts your expertise.

“The future of search isn’t just about getting a click. It’s about becoming the trusted authority that AI relies on.”

Why early movers win

Generative engines reward original, validated expertise. By being an early adopter of this strategy, you gain a critical competitive edge.

Establishing a credibility gap:
As an early mover, the AI begins to see you as the subject matter expert in your field. It consistently uses your validated content, establishing a credibility gap that makes it significantly harder for competitors to catch up.

These early wins are not just visibility gains; they are locking in market share by becoming the default trusted source in AI-generated answers.

GEO course

Built on thorough research, taught by AI

Our framework is rooted in months of GEO deep dives, mapping the citation demands of Large Language Models (LLMs) to an actionable strategy. Every lesson is delivered by Emma, our AI Instructor, ensuring clarity and consistency.

Marielle Alferink

Founder & researcher

Emma (Avatar)

AI teacher